London Icons

For this collection we continue our celebration of London, the city N.Peal has called home for 90 years. From our beginnings in Burlington Arcade to the landmarks that define the capital today, the collection pays tribute to the place that shaped our heritage and continues to inspire us.

Set against some of London's most recognisable backdrops and shot aboard an iconic red London bus, the campaign captures the enduring character of the city. Historic architecture and familiar streets provide the backdrop to a collection designed for life in London and beyond.

Created for the transition between seasons, the collection focuses on versatile cashmere layers and elevated essentials. Lightweight knitwear, refined separates and timeless silhouettes offer comfort and ease as summer gives way to autumn, combining exceptional craftsmanship with everyday wearability.

Rooted in London, crafted for the season ahead.